"As a vegan my options are always limited and lacking flavor. Over the years I've searched for a tasty, nutritional, wholesome, fulfilling meal with no luck! Rogers Rice has changed every meal for me, I absolutely love its versatility, and it's delicious taste and fluffy light texture. When I go camping and to festivals, I always take a bag of Rogers Rice as I can make a meal instantly by just mixing it with a bottle of water. I don't need a fridge to store it, or a stove to cook it."
"Our whole family loves Rogers Rice for breakfast. As busy parents it's so quick and easy for us to prepare for our kids, and every day they can top with different fruits to change it up yet still stay healthy. Adding peanut butter and banana is our current household favorite. And when I prefer the kids to have a healthy dessert, I mix Rogers Rice with a little chocolate protein powder."
"I enjoy Rogers Rice Raspberry flavor as a healthy dessert, or I have the Natural flavor mixed with my favorite protein powder and almond milk. I used to reach for an unhealthy snack stacked with sugar and loaded with chemicals, but now Roger's rice fills the void without compromising my health goals."
“As a professional IFBB Pro Figure competitor, my job requires me to travel frequently, so convenience is everything when it comes to staying on track with my nutrition. Rogers Rice has been an absolute game changer!! I love that I do not need a microwave! and it allows me to hit my macros no matter where I am. On top of that, the taste is absolutely wonderful! It has a naturally light, slightly sweet flavor that makes it enjoyable on its own or paired with any meal. For athletes and anyone serious with their nutrition, Rogers Rice is a must have!!”
Roger Tanner is an IFBB Master Pro World Champion with over 30 years in fitness and coaching. He's trained hundreds of competitive athletes and helped thousands more build strength, improve performance, and reach their goals.
As founder of Body Power Gyms and partner at Powerfood, Roger has guided over 20,000 people toward healthier, stronger lives. His approach combines championship-level bodybuilding experience with deep nutrition expertise and real-world coaching.
The Problem That Started It All
Traveling the globe for competitions, Roger faced the same frustration everywhere: finding healthy, satisfying food that didn't need cooking, refrigeration, or a microwave. The only thing consistently available? Bottled water.
Meanwhile, his clients kept asking the same questions: What should I eat in the morning? Post-workout? Instead of oats? Something healthy that doesn't require cooking?
Roger saw a solution waiting to be created.
The Answer: Instant, Anywhere Nutrition
He developed an instant rice pudding that mixes with cold water or milk—no cooking, no microwave, no electricity required.
Minimum prep. Maximum power. Fuel for everyday heroes, wherever life takes them.
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